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Welcome to the South Town. Imperial Beach and Pier. There are days when you just want to get out of the house, and when you live south of San Diego, IB is the beach to go to. Parking can be hit or miss depending on the time of day and depending if there are any events going on. The pier has a great view any time of day looking towards Down town San Diego. There are parks in close proximity to the beach, and the estuary has great trails to get lost on, though they're not long-distance trails. Enjoy a sandwich or ice cream on the pier or come through and enjoy a pint at our local breweries.